The DT Way

Reflections on the art & practice of design thinking.

Unconventional Wisdom.

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Curious about the deeper mindsets & principles behind “the process” of design thinking? Me too.

Let’s explore this together…

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Start flipping workshops
John Kembel John Kembel

Start flipping workshops

The notion of “flipping classrooms” was pioneered by teachers who leveraged math videos to have their students watch lessons alone at home, so they could work on homework together at school. I believe it’s time to do the same thing with design thinking… to start “flipping workshops”.

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9 Non-obvious design books
John Kembel John Kembel

9 Non-obvious design books

The most often mention books on design thinking are Creative Confidence and Change by Design. While these are certainly worth reading, I’d suggest a bit more of an eclectic & actionable mix. Here are 9 not-so-obvious books that I’d recommend for aspiring design thinkers…

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Most ideas are like weeds
John Kembel John Kembel

Most ideas are like weeds

New ideas pop up everywhere and you don’t want most of them. That said, sometimes having a new idea can be a subtle signal that you’ve noticed something worth pursuing. How do you know if a new idea should be explored or ignored?

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Try three iterations
John Kembel John Kembel

Try three iterations

How many times should you iterate? Surprisingly, in my many years of working with design thinking, I don’t recall ever hearing a satisfactory answer. As often as you need to? Until you’re finished? Based on my experience applying DT in many different situations, here’s my rule of thumb…

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Ask me anything.

Do you have a question about design thinking?

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Tap into my 25 years of experience practicing, teaching, and leading design thinking (at the Stanford d.school, at IDEO, in multiple startups and in global-scale businesses).

I’d value the chance to answer your question!